15 Surefire Ways to Know If Your Logo Is a Keeper [infographic]

What makes one brand succeed while another fails? Obviously, the quality of the product, customer service and availability are all important factors in any company’s success. But if all of the above are equal, what sets a business apart in the vast sea of competition?

An effective logo can sometimes make the difference between a brand’s wild success or abysmal failure. Consider some of the world’s most lasting brands. They employ logos that are not only distinctive and eye-catching, but also meaningful and memorable.

So how can you know if your logo design is a keeper? Ask yourself if it reflects the qualities described in these logo design tips, summarized in this infographic.

Infographic Source: blog.visme.co